The Virginia Spirits Board aims to foster the development of the spirits industry by expanding spirits research, increasing education, and promoting the production of ingredients necessary for alcohol distillation and the production of spirits in the Commonwealth of Virginia.
Charged with developing and executing an ongoing marketing and branding program for Virginia’s spirits industry, I lead the creative team behind a comprehensive portfolio of channels, including print advertisements, tourism activations, social media, paid digital, website, the Virginia Spirits email newsletter and more than 60K copies of the Virginia Spirits Guide and map.
